An anti-gun PSA video posted on YouTube December 13 has gone viral. While video producers normally want to achieve viral status, in this case the response was overwhelmingly negative. In just 10 days, the video was viewed more than 320,000 times and was given the coveted “thumbs-up” only 138 times compared to more than 18,000 “thumbs-down” clicks. An overwhelming majority of the comments were negative, with many viewers pointing out that the video encouraged children to break the law and do something extremely dangerous.

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